GOASEAN, a multiaward winning Southeast Asian
travel content producer, announces its new partnership with tonton
Malaysia's first and largest homegrown video streaming servrce, owned by
Media Prlma Berhad (Media Prima). As partners of ASEANQSO, a campaign
celebrating 50 years of ASEAN (Association of Southeast Asian Nations),
GOASEAN enters the fast growing over~the-top (OTl’) space as part of an extensive expansion plan to broaden their reach to a wider audience.
With
this collaboration, tonton's VIP subscribers will be able to garn
insights and delve deep into the hidden treasures of Southeast Asia
through the different travel programs showcased on the GOASEAN channel
from April 2017 onwards.
Having reached more than 6.6
million users, tonton offers a full library content oi over 23,000 hours
which Includes catch-up, exclusive UVE events and premium channels.
Moreover, tonton's user base continues to soar with 18,000 new members
weekly. The VIP subscription plan starts from as low as RM3 (daily), RMS
(weekly), RMIO (monthly) and RM96 (annually).
'The
growth of OTl' Video delivery has been nothing short of spectacular, As
we move to greater heights in 2017, in conjunction with our second-year
anniversary in June, partnering with Malaysia’s largest and most
recognised video streamrng servrce is a significant milestone For
GOASEAN We look to expand our audience reach through media partnerships
tailored to the err-demand generation of today We will continue efforts
to produce high quality content to further promote the Southeast Asian region through such partnerships.
We look forward to working closely with tonton on promoting Southeast
Asia as a major tourism destination.‘ said Mr. Zefny ldris, GOASEAN Vice President Brand.
Ms. Airin Zainul. Director of tonton & Licensing and Merchandising said tonton users who are consumed by wanderlust will now have something extra to look forward to as they will have the privilege of watching these travel shows on the go.
'Most people love to travel nowadays and since tonton resonates well with the masses, this will be the best platform that serves as a guide for travelers. They can now watch these GOASEAN programs anytime and anywhere,” added Airin.
GOASEAN
high quality content productions features stories, destinations, people
and cultures to highlight the best of Southeast Asia. GOASEAN original
series will be made available soon
on tonton.
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